The leading minds behind the world's leading trade fair.
Mitglied der Geschäftsleitung
„IFFA is the leading trade fair for the meat and protein industry and the future-oriented meeting place for an entire sector undergoing transformation. Together with our partners, we are creating a platform that drives innovation, promotes international exchange and sets decisive impulses for tomorrow's food production.”
Since September 2010 Senior Vice President Technology
2006 - 2010 Vice President Technical Fairs, Messe Frankfurt GmbH
2000 - 2006 Director of Marketing Communications for the trade fairs ISH, Light+Building, Automechanika, IFFA, The Design Annual, Texcare and Material Vision
Messe Frankfurt Exhibition GmbH
1999 - 2000 Press work for technical fairs at Messe Frankfurt
1992 - 1999 Management position in the field of sales and customer communications, RheinEnergie in Cologne
1989 - 1992 Press work for industrial employers association IAV and metal and electronics industry association Verband der Metall- und Elektroindustrie
Osnabrück – Emsland e.V.
1981 - 1988 Studies in Medieval and Modern History
Communications and Political Science
Georg August University, Göttingen
Vice President Technology Shows
„I am fascinated by being part of a dynamic environment and setting the course for the future of a changing industry together with exhibitors and trade visitors. And all on a global level: with our food technologies events on four continents, we set standards worldwide. IFFA in Frankfurt is the driving force behind future technologies and sustainable solutions – this is where the leading players in process technology for meat and alternative proteins meet.”
2004 – 2005
Internship in Sri Lanka, Asian German Sports Exchange Programme
2001 – 2004
Dual studies in Business Administration at the Baden-Wuerttemberg Cooperative State University for Messe Frankfurt
Director of Brand Management Food Technology
„For me, IFFA is far more than just a trade fair – it reflects technological progress and current market trends every three years. It combines tradition and the future by presenting both process technology for meat and for alternative proteins. Thanks to its international focus, IFFA brings together people from all over the world – a place to experience the changes in the industry at first hand and to exchange ideas with experts.“
Since 2015
Director of Brand Management, Food Technology, Messe Frankfurt Exhibition GmbH
2012 – 2014
Director of Event Development, Messe Frankfurt Exhibition GmbH
2009 – 2012
Director, Nortec/ H2Expo/ goodgoods, Hamburg Messe und Congress GmbH
2007 – 2009
Deputy Director, German Pavilion at EXPO 2008, Zaragoza, Spain
2005 – 2006
Project Assistant, Foreign Department, Hamburg Messe und Congress GmbH
2003 – 2004
Part-time job and internship, Messe Berlin
1995 – 2003
Degree in Architecture at the Technical University of Berlin and the Ecole d'Architecture de Lyon
Director Marketing Communications Technology
„Communication is a living process with many participants - as a sender, receiver or part of a community. Everyone who needs information on the topics of our technology events should receive it according to their needs, regardless of time, place and channel. Target group-specific and individualised communication should bring added value.”
Till 1995 Magister: Politics, Modern and Ancient Philology
Head of Shared Expertise Technology
„Our technology trade fairs are more than just events - they are drivers of innovation; places where trends are brought to life, people network, knowledge is shared and unforgettable experiences are created. Our goal: perfect organisation for your personal encounters.”
